A Blog is a Terrible Thing to Waste

Infographic Example: Personal Injury Money Damages

This educational infographic explains a key concept in personal injury litigation. This is another example of a visual that can engage members of the general public more effectively than text alone. Again, this type of infographic is suitable for a blog, on a firm's website, in a newsletter or eBook, or as a printed handout to new clients.

Another Example: A Client-Education Infographic About Securities Scams

Educational infographics can be used in a variety of legal specialties. This one -- from 2013 -- alerts clients to the 2012 "Top Ten" list of securities fraud schemes, as compiled by NASAA, the professional association of U.S. state and Canadian provincial securities regulators. 

Once again, this example demonstrates how a visual can inform and engage members of the general public more effectively than dry text alone. This type of infographic might be used in a blog, on a law firm's website, in a newsletter or eBook, or as a single-page handout.

     

Ultimate True Confession of a Grammar Nerd

   
        My reaction to Grammarly.com's recent Top 10 list:

Visuals: Why Do They Work?

Why are visuals -- like infographics -- effective?  Simply put, the brain processes visual information faster and in a different way than it reads and understands text alone.